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services: website copy 

Logodentity is a bespoke branding and website design studio that works with passion-driven small businesses with a people-centered, earth-friendly focus.

Brand and web designer

Logodentity

Logodentity’s Brand Persona is Biz Travel Buddy

what do they sound like...

the project

Ashley Shelton, founder of Logodentity, needed new website copy to go along with her website redesign. She wanted conversational web copy with a travel theme, but felt like she was struggling with capturing the brand voice and messaging she envisioned for her brand. 

She knew she wanted her website copy to feel like she was talking to her friends and to dive deeper into the benefits of her services, she just needed someone to bring that copy to life. Right away on our call, I could tell Ashley was so sweet and incredibly passionate, I knew I had to capture that in her brand voice. 

When crafting her brand voice and writing her website copy, I took into account her natural communication style. I also noticed that given the opportunity, she would happily share all her fave travel secrets with anyone interested and genuinely wants to help others with design. Since her dream clients were generally less aware of the impact design can have on their business, this would work perfectly with her communication style. 

I created a brand voice style that allowed me to write slightly longer copy that was more persuasive in nature– giving the reader enough time to soak in how truly powerful beautiful design can be. 


brand vibes

Travel-inspired

Eloquent

Inclusive

Creative

Conversational

- Ashley Shelton, Logodentity

"I'm so glad I found Marissa!"

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a match made in heaven

Working with Marissa was a magical experience. She made the process easy, fun, and exciting. I definitely recommend Marissa, because she doesn’t just write copy. She finds your voice, shares your one-of-a-kind story, and creates a sustainable writing style so you can confidently stay on brand.


I told her a bit about what I do, who I am, and shared the things that were important to me. Then she transformed the little I said into a website full of content that fits my personality and shows my potential clients how I can help them through purposeful and enriching design. I also loved the wireframe copy drafts she sent throughout the project. I could already picture the transformation of my website.

Since Marissa wrote my website copy, visitors are staying on my website for longer periods of time, and I’ve also had past clients reach out to me, telling me how much they love my new website followed by booking a call with me.

Visitors are staying 70% longer on my website.
I’ve received 10% more email inquiries.
And there are 5% more clicks.


Before hiring Marissa, every time I went to write, I felt stuck and the words I came up with didn't fit the values and goals I wanted for my brand. After struggling for a long time DIY-ing my copy, I tried some cheap cookie-cutter services and AI writing programs that only made things worse. 

I finally decided to look for a copywriter and I’m so glad I found Marissa at CopyCrush!

Marissa’s website copy resonated with me instantly. I felt like I was talking to a friend that could truly help me with my copy struggles. It is exactly what I want my design clients to experience when they land on my website.

Now, I feel inspired. Where before I was stuck, now I’m excited to share my website, write social media captions, schedule emails, and create blog posts. I use my brand voice guide every day!





I need these results!

"I told her a bit about what I do, who I am, and shared the things that were important to me. Then she transformed the little I said into a website full of content that fits my personality and shows my potential clients how I can help them through purposeful and enriching design. I also loved the wireframe copy drafts she sent throughout the project. I could already picture the transformation of my website.

Since Marissa wrote my website copy, visitors are staying on my website for longer periods of time, and I’ve also had past clients reach out to me, telling me how much they love my new website followed by booking a call with me.

Visitors are staying 70% longer
on my website.

I’ve received 10% more
email inquiries.

And there are 5% more clicks.


Before hiring Marissa, every time I went to write, I felt stuck and the words I came up with didn't fit the values and goals I wanted for my brand. After struggling for a long time DIY-ing my copy, I tried some cheap cookie-cutter services and AI writing programs that only made things worse. 

I finally decided to look for a copywriter and I’m so glad I found Marissa at CopyCrush!

Marissa’s website copy resonated with me instantly. I felt like I was talking to a friend that could truly help me with my copy struggles. It is exactly what I want my design clients to experience when they land on my website.

Now, I feel inspired. Where before I was stuck, now I’m excited to share my website, write social media captions, schedule emails, and create blog posts. I use my brand voice guide every day!”





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